The ‘Right To Be Forgotten’ A European court ruled earlier this year that Google and other search engines could be held responsible for personal information from third party website pages that appear in a search engine results page (SERP). Google offers the ability for users to submit content removal requests from one of their European […]

Face It, Consumers Are Trained Consumers are trained to investigate reviews on the web prior to making a purchase regardless if the purchase is made online, over the telephone, or even in person. Internet research firm YouGov reports that 93% of consumers will occasionally check product reviews prior to making a purchase with a full […]

Relevance Is The Function of Email Marketing When used properly email marketing has become an effective tool for businesses to communicate their products, services, announcements, events, and specialties to captive and relevant audiences.  People love receiving relevant, timely emails from companies that seem to be in tune with their needs and future plans. Below is […]

What Is SEO? SEO is Search Engine Optimization and it is a process that both websites and blogs go through to gain more visitors, and, to win placement on the first page of a search on major search engines such as Google, Yahoo, and Bing. What Are First Page Search Engine Rankings? When a website […]

Business owners, public figures, and even those facing pending litigation are often concerned with the outcome of certain scenarios and the impact of these scenarios on their individual reputation. Sometimes, Online Reputation Monitoring and Online Reputation Repair are perceived to be the same.  Let’s take a look at how these two types of online reputation […]